Global T20 Canada
The premier T20 League of Canada, and the first-ever major T20 League in North America. We have been involved with GT20 Canada from its inception in various capacities over 4 editions. What started as only a Social Media Management association slowly grew into other verticals such as – operations, sponsorships, content production, and PR and Advertising
Industry
Sports
Year Worked
Since 2018
Services
Website
Operations
Sponsorships
Content Curation
Social Media Management
Objective
To help GT20 Canada become the driving force for Cricket in North America, at the same time become one of the major cricket leagues in the World.
Approach
Our approach was to attract global cricket fans through our Social Media by curating content that resonates with them. Also, attracting local Canadian fans by building their affinity towards the brand.
Outcome
Over 7 years of GT20 Canada, with 3 years of hiatus and 4 seasons, we ensured that the brand does not lose it’s fan base instead grow from time to time. From the inception we have build a fan base of over 2.5 million across all social media platforms.
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